From a recent story on paidContent:
PBS has confirmed its plans to create a stand-alone news website in partnership with its local New York affiliate, WNET. … The company describes the site as a “supervertical” that will allow PBS to aggregate all of its news and public affairs content along with content from other partners.
Can anybody explain the “supervertical” concept? Please do so in the comments.
All of the possible definitions I know for “vertical” lead me, I suspect, in the wrong direction: That the site will aggregate reports from its CEOs down to the janitors, for example, or that its home page will take a very long time to scroll down.
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